The Tribe
"1,000 True Fans"
Overview
The Core Concept
Depth over Width.
You don't need millions of followers (viral fame). You need a small tribe of people who will buy anything you produce.
- True Fan: Someone who drives 200 miles to see you sing, buys the t-shirt, and pre-orders the book.
Why It Matters
Mindset: Shifts focus from "Going Viral" to "Serving the Niche."
Monetization: Explains how small creators make full-time incomes.
Sustainability: True fans stick around when algorithms change.