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Page Not Found, Broken Link

"404 Errors"

Overview

The Core Concept

Broken Links.

  • User: Clicks a link.
  • Server: "This page doesn't exist anymore."

Why It Matters

  • UX: Frustrates users and causes them to bounce.

  • SEO: If a page has backlinks and returns a 404, that "Link Juice" is lost. It effectively evaporates.

  • Crawl Budget: Bots waste time crawling broken links instead of good content.

Key Components

  • 301 Redirect: The fix. Redirect the 404 URL to a relevant existing page.

  • Custom 404 Page: A helpful page guiding users back to safety (e.g., Search bar).

Advanced Strategy Planner

Convert technical theory into professional action plans

Act as a SEO Consultant with 10+ years of experience. Subject: "404 Errors" Definition for Context: ## The Core Concept Broken Links. * **User:** Clicks a link. * **Server:** "This page doesn't exist anymore." ## Why It Matters * **UX:** Frustrates users and causes them to bounce. * **SEO:** If a page has backlinks and returns a 404, that "Link Juice" is lost. It effectively evaporates. * **... Task: Create a highly detailed "Implementation Strategy" for this concept. Constraints: - Complexity Level: Intermediate - Output Format: Step-by-step Guide Specific Requirements: 1. Provide a tailored "Implementation Strategy" strictly for the Digital Marketing industry. 2. Structure the response as a Step-by-step Guide. 3. Assume the reader has Intermediate knowledge of this topic. 4. Include 3 expert-level tips that only a SEO Consultant would know. 5. Identify 3 critical KPIs to measure success.

Strategy Mastery: By defining a Persona and Complexity level, you ensure the AI gives you professional-grade insights rather than basic Wikipedia-style definitions.