MailerLite
Overview
MailerLite combines ease of use, affordability, and professional features into one intuitive platform—perfect for solopreneurs, coaches, bloggers, and small businesses who want to grow with email without complexity or high costs.
Unlike bloated competitors, MailerLite focuses on what matters most: deliverability, clean design, and smart automation. Its drag-and-drop editor lets you create responsive emails and landing pages in minutes, while visual automation workflows help you welcome new subscribers, nurture leads, and recover abandoned carts—all on autopilot.
Key standout features include a built-in website builder, pop-up forms, A/B testing, RSS-to-email, and e-commerce integrations (Shopify, WooCommerce). Plus, it offers one of the most generous free plans in the industry: up to 1,000 subscribers and 12,000 emails/month—forever free, with no credit card required.
Trusted by over 1 million users worldwide, MailerLite delivers excellent inbox placement, GDPR compliance, and 24/7 support—making it an ideal starting point (or upgrade) for anyone serious about email marketing.
Start building your list today—free forever
Pros
- Generous free plan (1
- 000 subs forever)
- intuitive drag-and-drop editor
- built-in website & landing page builder
- pop-up & form builder
- visual automation workflows
- excellent deliverability
- GDPR compliant
- no per-email fees
- A/B testing
- RSS-to-email
- e-commerce integrations
- affordable paid plans
- beginner-friendly
- 24/7 support
Cons
- Advanced segmentation requires paid plan
- limited CRM functionality
- automation logic less robust than ActiveCampaign
- reporting is basic on free tier
- no phone support
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